Projo Biz Blog

Author and "online strategist" David Meerman Scott will deliver a speech at this year's Business EXPO, the Greater Providence Chamber of Commerce announced today.

Scott's speech will take place at the Rhode Island Convention Center. The Business EXPO will be held on May 6 to May 7. Scott's lecture is scheduled for the first day.

In his talk, Scott will discuss Internet marketing and public relations. His presentation, the chamber said in its announcement, "will draw on innovative, cost-effective online tactics and strategies he has used to sell over a billion dollars in products."

“The Internet has dramatically changed the rules of marketing and the way businesses reach their customer base,” Laurie White, the chamber president, said in a statement. “David is a foremost expert of what’s working in the world of online marketing.”

Scott is the author of “The New Rules of Marketing and PR: How to use news releases, blogs, viral marketing and online media to reach buyers directly."

For more information on the Business EXPO, visit: providencechamber.com.

---